Advertising with Extremz.Com
Extremz.Com offers advertisers tight integration with high-quality editorial content and delivers messages to a highly desirable audience. Our goal is to be innovative and effective at communicating your message. We offer a variety of advertising opportunities that can be tailored to match your marketing goals and objectives. Extremz.Com offers advertisers the broadest reach and largest total audience of any Internet extreme sports service. Advertisements are featured throughout the website on a space-available basis. Advertising opportunities include:
· Banner Advertising
· Button Advertising
· Advertorials
Extremz.Com also offers discounts for combining webzine advertising with our regionally distributed, monthly publication called Extremz Magazine.
Banner Advertising
The only standardized ad product on the web today, a banner is a rectangular ad space (468 pixels wide x 60 pixels high) that can contain static or animated content. Banners are fixed position ads that appear (in dynamic rotation) at the top of a website. Available ROS (Run of Site), or can be targeted to a specific page.
Maximum File Size: 15 K
Accepted formats: GIF89, JPEG
The benefit of banners on Extremz.Com is that they can help our customers meet a host of advertising objectives:
· Effective vehicle for branding, awareness, lead generation, etc.
· Provides excellent reach across a given site.
· Offers targeting capabilities unavailable with many other ad products (by operating system, domain, etc.).
· Clickable to anywhere on the Web - Advertiser's website, microsite, sponsored promotion, etc.
Button Advertising
A button is a rectangular ad space that can contain static content. Buttons are located in the right margin of one of the main pages of the site. Size is typically 120 pixels wide x 60 pixels high, but does vary on some sites.
Maximum File Size: 6 K
Accepted formats: GIF89, JPEG
The benefit of buttons on Extremz.Com is that they offer advertisers the opportunity to become affiliated with a specific section of a site:
· When purchased with a banner or advertorial campaign, the button serves as an anchor to reinforce your brand message each time a consumer visits this section of the site.
· Location is hard to overlook as users read a story.
· Persistent and consistent position makes it easy for users to find.
Banner and button advertising prices are charged on a month-to-month basis. We only allow a limited number of button ads on the site per month, and placement of the buttons is determined on a first-come, first-served basis. Special pricing is available when combining a button campaign with a banner campaign.
Advertorials
Advertorials offer a unique branding opportunity that combines the elements of information propagation, editorial marketing, advertising, direct mail and research in one affordable, quickly implemented package.
Designed and developed by the advertiser, the advertorial is flexible in nature to meet your various needs. Extremz.Com advertorials are also limited in number of sponsorships to ensure your message receives maximum reach and awareness. An Extremz.Com Advertorial Sponsorship includes:
· Button link to advertorial page included in price.
· Mini-site - One page dedicated to communicate company message, including opportunity to provide interactive elements to meet sponsor's objectives.
· Direct link to sponsor's homepage or website.
Link Information
Each banner, regardless of its format, must include one working URL. Redirects are acceptable for reporting purposes, provided that the user can easily re-access the Extremz.com site by clicking the browser's "back" button. Looping links or redirects - which, in effect, disable the "back" button - will not be accepted.
Creative Deadlines
Insertion and creative orders are due no less than five business days prior to the launch date of your campaign. Should artwork not be received five days prior to campaign start, advertiser will be liable for the space and charged in full.
Cancellation Policy
Cancellation of any contract or insertion order must be received in writing ten business days prior to campaign start date. If written cancellation is not received, advertiser will be liable for the space and charged in full.
Restrictions
Extremz.com reserves the right to refuse any advertising request, or to cancel advertisements deemed of questionable taste or exaggerated claims. Extremz.com accepts advertisements with the understanding that the advertiser and/or agency is responsible for the contents of the ads and absolves the website from all claims.
Agency Discount
A 20% discount will be given to all recognized agencies providing camera-ready artwork.
Ad Frequency Open 3 Months 6 Months 12 Months
Banner
ROS $60 $55 $50 $30
Guarantee $80 $75 $70 $50
Button
ROS $50 $45 $40 $20
Guarantee $70 $65 $60 $40
Advertorial (with button)
ROS $600 $500 $400 $200
Prices are net; additional fee for ad creation.
*ROS stands for run of site meaning the ad will run across all available website.
*Guarantee means guaranteed placement in specific categories or web pages.
For more information or to receive a media package for Extremz.Com contact the nick@Extremz.com
or Fax your request to: (502)243-0507
Extremz Magazine
3507 Dogwood Circle East
LaGrange, KY 40031